Welcome to “The Executive Designer” Newsletter!

Stepping into a design executive role is an exciting shift, one that goes beyond leading design or managing a team. Now, you’re in charge of designing your organization — its culture, behaviors, outcomes, and how it moves forward.

It’s about looking through a new lens, where your responsibilities extend to driving both the business and the culture of the enterprise. But here’s the great part: you’ve been preparing for this throughout your career. The work you’ve been doing — managing projects, cultivating cross-functional relationships, leading teams, and always keeping human-centric approaches at the core — has all been building towards this moment. These skills give you an edge as you take on the challenge of building and guiding your organization with humanity, creativity, and strategy.

In this role, how you show up is key. You’ll be responsible for company-wide objectives and partnerships, and your leadership will shape not only business outcomes but also the experience and morale of your team. The value you bring will ripple across the enterprise.

A few years ago, I took the leap into a design executive role, and the journey has been both challenging and incredibly rewarding. Along the way, I’ve gathered insights, strategies, and lessons that I’m eager to share with you through the Executive Designer newsletter. I want this to be a space where we can exchange knowledge, grow together, and navigate the complex and fulfilling world of design leadership.

Sudha Broslawsky
www.sudhabroslawsky.com
linkedin.com/in/sudhabroslawsky

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Welcome to "The Executive Designer," where we dive deep into what it means to be a design executive and learn together. Topics we'll explore: What do leadership, strategy, and partnering with others look like?

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Fractional Design Executive. Championing human-centered design to build organizations and operations geared toward product innovation. Driving excellence for small to medium-sized companies across diverse industries.